Writing
How cold-start founders get found
Anand Vashishtha · @AnandVashisht15
Cold-start founders have no Crunchbase page, thin LinkedIn, and a GitHub that does not scream pedigree. Traditional VC tooling over-indexes on track record and quietly re-creates network bias.
We score distribution gravity instead: earned attention velocity relative to follower base, narrative coherence across platforms, audience-pull versus push, and builder-in-public cadence. Punches-above-weight beats absolute size.
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*Track record is optional. In cold-start mode its weight redistributes — labeled in the UI, never silently zeroed against first-timers.
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Founder Score is a ledger. Opportunity scores (3 axes) are per company. Claims feed Trust into the memo.
- 01
Velocity / size
Earned attention relative to follower base — not raw vanity counts.
- 02
Coherence
Same narrative across GH, HN, posts — not a new persona every week.
- 03
Cadence
Builder-in-public rhythm the market can underwrite.
That same public-surface engine powers VC Brain — ingest, memory, evidence, then an action head that writes a memo instead of a post. One engine, swappable heads.
If capital should flow on merit, the system has to see founders the way the market already does: by who is earning attention, not who already raised.
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More notes
- Inside the architecture: one engine, two headsdiagrams
How vibemarketer shares Memory, scoring, and traces between the marketing fleet and VC Brain — with diagrams.
- We built a VC Brain in 18 hours — then put it inside the productdiagrams
Hack-Nation Challenge 02 was the wedge. The company is Cursor for marketing — same engine, two heads.